AI Insights · Timothy · April 2023
Top 5 Interactive Story Games on iOS in the UK Q1 2023
Explore the performance of the top 5 interactive story games on iOS in the United Kingdom during Q1 2023, including trends in downloads, revenue, and active users.
In the first quarter of 2023, the top 5 interactive story games on iOS in the United Kingdom showcased varying trends in downloads, revenue, and active users. Here’s a breakdown of their performance based on data from Sensor Tower.
Episode - Choose Your Story saw a decline in weekly downloads, starting at approximately 24.7K in late December and dropping to around 7.9K by the end of March. Weekly revenue followed a similar downward trend, peaking at about $73.3K at the start of the quarter and settling at around $39.1K by the end. The app's weekly active users fluctuated, with a peak of 34.3K in the first week of January, eventually stabilizing around 23.7K in late March.
Chapters: Interactive Stories maintained relatively stable weekly revenue, averaging between $14.7K and $21.1K throughout the quarter. Weekly downloads remained low but consistent, ranging from 300 to 600. Active users showed a slight decline, starting at 16.4K in late December and ending around 12.9K in late March.
Choices: Stories You Play experienced steady weekly downloads, ranging from 1.2K to 2.7K. The weekly revenue showed minor fluctuations, peaking at $19.7K in late December and stabilizing around $16K by the end of March. The app's active users saw significant variation, peaking at 64.4K in mid-March before settling at 62.5K by the end of the quarter.
Love Island: The Game had notable spikes in both downloads and revenue. Weekly downloads peaked at 21.3K in late February, while revenue reached its highest at $25.5K during the same period. Active users followed a similar trend, peaking at 44.5K in late February before declining to 23.5K by the end of March.
My Fantasy: Choose Your Story maintained consistent weekly downloads, ranging from 5.9K to 8.9K. Weekly revenue remained stable, averaging between $8.9K and $13.9K. Active users showed minor fluctuations, peaking at 25.3K in mid-February and ending the quarter at 22.2K.
For more detailed insights and data, visit Sensor Tower.
